BROTOX: It's a Real Thing

Brides are known for dropping weight before the wedding, but now grooms are changing their appearances too. 


More grooms are getting botox injections, and it's being dubbed "Brotox" as a result. According to The American Society for Aesthetic Plastic Surgery, procedures for men were up 63 percent between 2010 and 2015.


The most common treatments, particularly in grooms, are injectables like Botulinum Toxin (Brotox) and a similar drug called Xeomin (Xeo-man). Most men get injections in their forehead, frown area, and crows feet-- the same places women tend to get them. 

According to the New York Times, "Guybrows" and "Manlycures" are also gaining popularity among grooms. Since wedding photos are splashed across social media, it makes sense men would want to put in some added effort to look their best.

Nathalie Rodriguez

Nathalie Rodriguez

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